sharing

There are times in life when you have a fairly captive audience. You’re giving a lecture at a college where attendance is required. You’re the keynote speaker at a conference. You’re leading a meeting at work. You’re explaining to your wife why CSS Custom Properties are the bee’s knees¹. But a podcast…and most online content…is the opposite of that. In-fact, unlike all of the examples names above, the audience might not even know your podcast exists. To get more downloads, you not only need to engage the audience. You need to find the audience.